Urs Marti

Urs Marti is the managing director of ieffects ag. As a graduate computer engineer ETH, he founded the company together with two other members in 2010. ieffects, based in Zurich, is internationally successful as a pioneer in mobile eCommerce.

Urs Marti is a regular speaker at events on the topics of eCommerce, mobile apps and digitalization.

Recent posts by Urs

Headless eCommerce - what are the advantages?

Headless eCommerce – what are the advantages?

Customers are interacting with their wholesaler through more and more channels. This presents them with new and sometimes complex problems. If a separate process logic is programmed for each channel, maintenance costs increase and further developments become practically impossible.

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